41 | ## | $aEng |
84 | ## | $aÔ(TTVH)(A) |
100 | ## | $aJeremy Harris Lipschultz |
110 | ## | $a |
245 | ## | $aSocial Media Communication: Concept, Practices, Data, Law and Ethics/$cJeremy Harris Lipschultz |
250 | ## | $a Fourth Edition |
260 | ## | $aNew York :$bRoutledge ,$c2024 |
300 | ## | $a415 p. ;$c26 cm |
520 | ## | $a1. Introduction to Social Media Concepts 2. CMC, Diffusion and Social Theories 3. Social Media in Journalism 4. Social Media in Public Relations 5. Social Media in Advertising and Marketing 6. Social Media Metrics and Analytics 7. New and Mobile Media Technologies, Innovation and Investment 8. Big Data and Privacy 9. Law and Regulation 10. Social Media Ethics 11. Best Practices in Social Media 12. Future of Social Media and Information Literacy |
653 | ## | $a Big Data |
653 | ## | $a Communication |
653 | ## | $a Public Relations |
653 | ## | $a Social Media |
653 | ## | $a Social Media Communication |
653 | ## | $aTruyền thông văn hóa |
900 | ## | 1 |
911 | ## | Lê Tuệ Minh |
927 | ## | Sách, chuyên khảo, tuyển tập |
943 | ## | Truyền thông văn hóa |